Ty Eason's profile

Pawnography Key Art OOH campaign: History Channel

A+E Network History Channel Key Art for Pawnography. For the key I had alot of posed and episodic photos to choose from, a great logo that was already done and an on-air promotion that featured a neon look including neon lined versions of the Pawn Stars.
A+E Network History Channel Key Art for Pawnography. Comp 1. This is the first key art comp that I did for History's new game show Pawnography. Everything and the kitchen sink. Show the cast show the host, the Pawn Stars, the set, the logo and then also tried to incorporate the copy by making it look like it was part of the set.
A+E Network History Channel Key Art for Pawnography. Comp 2.
A+E Network History Channel Key Art for Pawnography. Comp 3. Starting to simplifiy the design still playing with different copy and different neon styles for the copy.
A+E Network History Channel Key Art for Pawnography. Comp 4
A+E Network History Channel Key Art for Pawnography. Comp 5.
A+E Network History Channel Key Art for Pawnography. Comp 6.
A+E Network History Channel Key Art for Pawnography. Comp 7.
A+E Network History Channel Key Art for Pawnography. Comp 8.
A+E Network History Channel Key Art for Pawnography. Comp 9. Now I took the neon Pawn Stars from the on-air promo, made a photoshop version of the contestant's panel and just tried to get across the gameshow aspect.
A+E Network History Channel Key Art for Pawnography. Comp 10. Simplifying and making more cohesive the look by making the contestant's stand in neon.
A+E Network History Channel Key Art for Pawnography. Comp 11. Still adding the Pawn Stars logo because not sure if the neon versions of the Pawn Stars tell enough of the story.
A+E Network History Channel Key Art for Pawnography. Comp 12. Almost there, just needed to change the tag line and get the proper tune-in copy.
A+E Network History Channel Key Art for Pawnography. Final. 50 pieces for NY City Phone Kiosks 50x26.Everything finally pared down for simplicity and clean design. Even removed the outlined font look for an easier read.
A+E Network History Channel Key Art for Pawnography. Final. 50 Pieces for LA TransitShelters 70"x48"
A+E Network History Channel Key Art for Pawnography. Final. LA Billboards 18'x48'
A+E Network History Channel Key Art for Pawnography. Full Spread Ad for THR.
Pawnography Key Art OOH campaign: History Channel
Published:

Pawnography Key Art OOH campaign: History Channel

A+E Network History Channel Key Art for Pawnography.

Published: