Joe felt like his brand needed to communicate the same degree of professionalism and creativity of his projects, and asked me to design him a logotype. As Joe's work is dynamic and full of personality, so it is the type.
Starting with the pair “A”+”F”,
I set the tone that would rule the whole composition.
I set the tone that would rule the whole composition.
All the type is solid, yet DYNAMIC.
The final composition.
Suggested colors.
The final design.