AD CAMPAIGN
Managed and created this ad campaign for the QSR and C-Store industry. Highlighting the app and the visibility it provides was the main focus.
Full page ads
Full page ads
Full Page Ads for Convenience Store Industry
Web ads
Domino's Ad Campaign
VOICE Magazine full page ad
QSR Magazine Full Page Ad
QSR Magazine full page ad
Taking a different approach to our ads considering current events.
Burger King Flame Magazine
BACKCOUNTRY ACCESS 2019 AD CAMPAIGN
Ad Development and Design: The full spectrum of ads were placed in the following magazines: Powder, Freeskier, Backcountry, Elevation Outdoors, and avalanche journals such as National Ski Patrol. I managed the process of concept development and production.
360° Animated Web Banner
Simple, eye-catching and effective. This rotating web banner received a .38% CTR. I directed the product photo shoot, created the concept, built the file, and planned the ad placement. Refresh the page to watch the animation.
BACKCOUNTRY ACCESS BRANDING AD CAMPAIGN
Ad Development and Design. I managed the process of concept development, sourced the photo and made the idea a reality. This was the right time to create a brand central ad and hammer on our position in the market as the leader in snow safety. Ad was placed in Powder, Freeskier, Backcountry, Elevation Outdoors, and avalanche journals such as National Ski Patrol.
Design: Print and web banners. As a freelancer, BCA gave me the tag line of "Living Proof" and supplied me with photos to use and a rough layout of the concept. I took these elements and created an eye catching design which evokes emotion and stands out well in both magazines and web banners.
TRACKER AD
Ad Development and Design. I took the lead position for the ad development committee and managed the process of concept development. I also created the graphic, which also included photo selection and additional in-house photography. Our ads can be seen in magazines such as Powder, Freeskier, Backcountry, Elevation Outdoors, and avalanche journals such as National Ski Patrol.
Ad Development and Design. I took the lead position for the ad development committee and managed the process of concept development. I also created the graphic, which also included photo selection and additional in-house photography. Our ads can be seen in magazines such as Powder, Freeskier, Backcountry, Elevation Outdoors, and avalanche journals such as National Ski Patrol.
PRINT AD FOR FRENCH SKI MAGAZINE
I worked with our rep in France to build a concept that would work well in the French ski culture. Then I created a design that would work in the ad space and delivered a print-ready file.
FLOAT AVALANCHE AIRBAG AD
The ski industry had recently been criticized for selling airbags, accusing that this product encourages skiers and riders to get into dangerous terrain because the product will basically bail them out in the event of an avalanche. I worked with a team to create a concept that supports the product in a positive light, and find a photo that was the perfect fit. This ad ran in Powder, Freeskier, Backcountry magazine as well as other avalanche journals.
SUPERIOR WELL SERVICES AD
Concept and Design. I was involved in the concept development and then took the reigns to bring it to life. This ad was placed in oil and gas publications.
Concept and Design. I was involved in the concept development and then took the reigns to bring it to life. This ad was placed in oil and gas publications.
