Brief: Redesign the packaging of a product that is under 50Rs.
Problems in the existing packaging:
a. the glossy and shiny texture on the entire packaging.
b. The division of colors throughout, red background.
c. Usage of information and images in a cluttered way, making it look over informative.
d. Logo occupying most of the space.
Solution: Giving it a feel of exactly what Zandu Balm delivers after applying, by adding necessary textures and proper division of colors and information throughout.
Zandu Balm Packaging Design