Product DIRECTORY
Fosters-Foods
Product DIRECTORY
Confectionery Bags
More About the Project
Challenge
Develop a fresh, new style to guide the launch and evolution of the Fosters-Foods brand. Previous packaging and materials suffered from visual clutter and overload.
Solution
We streamlined the design, eliminating unnecessary elements and establishing a unified approach to style and elements.
Creative Process
Analyzing competitive and internal materials, we identified areas for improvement. This led to a complete overhaul of the document style, including a shift from glossy papers to rustic, matte recycled textures.
Results
The outcome resulted in a clean, crisp, and user-friendly product directory, well-received for its attention to detail and enhanced navigation & usability.
Tools
Photoshop | Illustrator | InDesign | Acrobat
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Portfolio of work
If you enjoyed this piece of work, click here to download and view my Interactive Portfolio of Work?
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Thank YOU!