CASE STUDIO 2020-2024
I did not create the advertisement or post below. The new content creator for the Butchery has taken over, using both the logo I designed and my cartoon of the butcher/owner. However, they used the cartoon from my previous posts without realizing that the original series of cartoons were from the waist up and not just the head and shoulders. I have attached some shop frontage concepts below which were never presented.
The new content creator's work is of lower quality than my original designs. As a result, it cannot be used at a larger size.
My originals where designed to be used on a 16-sheet billboard with no lose of quality.
When dealing with clients who have limited budgets, creativity becomes essential. The storefront has remained unchanged for years, so I suggested a new, fresh approach.
It's important to remember that a small budget is not an excuse to complain. I decided to focus on the main character, who in this case is the owner - a master butcher who is well-known in the industry for his friendly nature and willingness to participate in community projects.
