A cheeky way of hacking Spotify as a brand? Maybe.
For 2023's World Music Day, we created the coolest collaborative playlist ever, on Spotify!
Brands usually can't create collaborative playlists... but that's if you are officially a brand on Spotify.
Lion Ice a Sri Lankan beer brand, couldn't be out in public because of government regulations. But its personality could. And it's personality is all about the vibes.
So we created a playlist where everyone could come on and add their chill beach tunes.
You too can be a collaborator... Join us here
https://open.spotify.com/playlist/1yiLq3eNhrQKG3E2kPCtbZ?si=WBgbSvGoTrO9MN2tZDhjVw&fbclid=IwAR1XQOk6qaUWpF7jfi_YSxrAG5LZgcFNo6vPsb5pRhp5X1k3PpKPmugKFT4&nd=1&dlsi=b01bb8fc468e48c6
For 2023's World Music Day, we created the coolest collaborative playlist ever, on Spotify!
Brands usually can't create collaborative playlists... but that's if you are officially a brand on Spotify.
Lion Ice a Sri Lankan beer brand, couldn't be out in public because of government regulations. But its personality could. And it's personality is all about the vibes.
So we created a playlist where everyone could come on and add their chill beach tunes.
You too can be a collaborator... Join us here
https://open.spotify.com/playlist/1yiLq3eNhrQKG3E2kPCtbZ?si=WBgbSvGoTrO9MN2tZDhjVw&fbclid=IwAR1XQOk6qaUWpF7jfi_YSxrAG5LZgcFNo6vPsb5pRhp5X1k3PpKPmugKFT4&nd=1&dlsi=b01bb8fc468e48c6
