_DAVIDOFF GLASSES
__www.pauer-kunst.com
The Zino Davidoff Group is a Swiss-based family business and has grown organically over the years from our home in Switzerland. Our founder, Zino Davidoff is at the heart of the brand and inspires all that we do – our collection of products reflect his natural elegance and appreciation of fine quality, style, authenticity and good living.
_Product Animation
Maintaining elegance in animation is crucial as it adds a refined touch to the visual experience. This not only captures attention but also fosters conveying precision and care. In essence, elegance enhances both the visual and emotional aspects, creating a sophisticated connection between the audience and the animated content.
_Product Shots
I designed the product photos with a focus on simplicity and visual appeal. Employing clean compositions and strategic lighting, I aimed to highlight the key features while maintaining an overall elegant aesthetic. By combining thoughtful staging with attention to detail, the photos showcase the product in a way that is both engaging and informative.
_Steps to complete the Project
From the idea to the 3D product photo - this is how I did it:
First I started by creating the 3D model of my product. Using Blender, my favorite 3D modeling software, I formed the basic structure and laid out the details. This modeling formed the foundation for the entire visual representation.
I then added realism to my product by adding textures and materials in Cinema4D using Greyscalegorilla Assets. Colors, surface textures and reflections have been carefully selected to achieve an authentic appearance.
Lighting was a critical step to create shadows and highlights and bring the product to life. Here I experimented with virtual light sources to create the desired atmosphere.
By precisely adjusting the virtual camera, I was able to determine the optimal viewing angle and the desired perspective. The different camera settings allowed me to present the product in the best possible way.
After setting the scene, I started the rendering process, which converted the 3D model into a high-resolution 2D image. The resulting images were post-processed in Photoshop if necessary to make small adjustments and refine the final product.
After Effects was used for the animation. S-curves and other animation techniques were used here. The choice of music and sound design were important factors in making the video come alive. Finally it was rendered as .mp4.
The impressive 3D product photos and product video are now available.
_I've worked with:
_Ideas
