Tata Motors faced significant challenges with its current international website, including an outdated interface and confusion in product placement and information access. Through a thorough heuristic evaluation, numerous issues were identified, prompting the application of UX design principles to elevate the overall user experience.

Key improvements involved a meticulous restructuring of the information architecture, enhancing navigation and section organization for improved visibility and usability. The website's redesign incorporated Tata's brand color palette, and strategically integrated real human stories to foster trust. This template, carefully crafted, is adaptable for deployment in various countries where Tata Motors' products and services are available, aiming to establish a meaningful connection with local audiences.

The redesigned website garnered praise from Tata's Marketing and Design Team. Following its successful launch, there was a noticeable surge in website visits and inquiries, affirming the positive impact of the enhanced user experience.