Concept:
Time goes by
Insight :
We are witnessing our children's dreams. We see them already facing the dream in the blink of an eye. Make sure you are aware of the way time flies.
Reason to believe:
Starting from an emotional insight, we are all familiar with how we found a creative way to
underline the fact that times go by pretty fast, and we need to be aware of some aspects, like the dreams of our children/nephews.
Benefits:
Emotional.
Easy to decipher the message.
Adaptable for each context.
HL (English translation):
"It feels like just yesterday when he was
drawing a house. Today you can help him buy it."
HL (English translation):
"It feels like just yesterday when he was drawing a car. Today you can help him buy it."
Credits
Direction & production: Adrian Simion and George Bonea
Agency: The Mansion
Client: BRD Groupe Societe Generale