For Heritage Round in 2022, I was asked to develop a dedicated lockup and overall theming to be used throughout collateral for the week.

The lockup features a retro font with a vintage 3D style.

Below are some of the social assets which featured the lockup as well as the overall theming.

As part of the Heritage Round campaign, I designed physical collectable cards which were printed and given out at the game.

This included designing a social carousel to promote the cards.

To add an interactive element to the campaign, I designed custom wallpapers which allowed fans to choose their own name and number.

To add to the retro theming of the campaign, I took some original film photos for our social channels.