Typography Design
Mississippi River Bridge Collapse
Project Description: Use typography to convey the message of the communication poster. Achieve a design that intensifies the meaning of the content.
Objectives: Apply visual association to the event that is meaningful through typographic features, arrangements, and scale relationships.
Concept: The word “bridge,” represents the actual Mississippi River bridge in the poster. The words
“Mississippi River” act as the people who were stuck in the traffic. Some were still on the unbroken part of the bridge, some were trapped on suspended parts and some were crushed under the water and the bridge. The distressed quality of the forms show how the bridge had construction problems that ultimately resulted in a disaster.
Objectives: Apply visual association to the event that is meaningful through typographic features, arrangements, and scale relationships.
Concept: The word “bridge,” represents the actual Mississippi River bridge in the poster. The words
“Mississippi River” act as the people who were stuck in the traffic. Some were still on the unbroken part of the bridge, some were trapped on suspended parts and some were crushed under the water and the bridge. The distressed quality of the forms show how the bridge had construction problems that ultimately resulted in a disaster.
Digital Improvisation
Comp #1: The logo is limited to one typeface. The style is reductive and the leterforms are more ambiguous.
Comp #2: The logo is limited to one typeface, but the counterforms fragment the letterforms into different parts. The variation is distinctive from the original.
Comp #3: The logo has two typefaces combined. The introduction to a different type family forms a new hybrid. The textures applied give the logo a distressed quality.
Comp #2: The logo is limited to one typeface, but the counterforms fragment the letterforms into different parts. The variation is distinctive from the original.
Comp #3: The logo has two typefaces combined. The introduction to a different type family forms a new hybrid. The textures applied give the logo a distressed quality.
Project Objective: Develop a series of typographic studies to be used as film title treatments. I analyzed opportunities of the Twilight title and developed a new typographic design.
Design Solution: The reversed out letterforms spell out the name Edward, who is one of the leading characters in the Twilight series. Edward’s character is mysterious, deeply conscious of everything, and methodical. The reversed out letterforms look mysterious within the Twilight text. The branches also give the letterforms a darker feel.
Design Solution: The reversed out letterforms spell out the name Edward, who is one of the leading characters in the Twilight series. Edward’s character is mysterious, deeply conscious of everything, and methodical. The reversed out letterforms look mysterious within the Twilight text. The branches also give the letterforms a darker feel.
