OREO THINS - Relaunch Campaign
The previous campaign highlighted dessert cookies, introducing a concept not commonly familiar in Korea - enjoying desserts after meals. This time, we're focusing on Oreo Thins as the perfect companion for women during their cherished 'me time' moments.
The Headliners Project 2017
Client: Mondelez / Dong Suh Foods Corp.
Advertising Agency: The Headliners x FCB Seoul
Country: South Korea
Executive Creative Director: Taejay Lee
Creative Director: Fachrul Rizal
Art Director: Eunhea Kim
Copywriter: Seonghyeong Lee
Executive Producer: Kimi Kim
