Furkan Ulaş's profile

Hestia Concept Shopwindow Project



Virtue is the adoption of humanly accepted good behavior and its application in all aspects of life, at all times. A virtuous person is a person who does not follow wrong, defends the truth, accepts it. 
Hestia, known as the most virtuous of the gods in Olympus, inspired us in our shop window project. Hestia shop window, which we treat as a bag store, consists of 3 parts. 
We used blue color and submarine LED display in the background of our shop window, whose main theme is sky and ocean. 
For the bags to be displayed, we fixed the fishing line ropes to the ceiling and wanted to give the bags the appearance of hanging in the air. We provided its lighting with cloud-looking LEDs and spotlights.

Today, we think that being a virtuous individual is very valuable and difficult to achieve. We also wanted to support this idea in the display case of our bag store. 
In the display case, you can see the bags that a mermaid is trying to reach by diving to the bottom of the ocean. Together with this design idea, we wanted to refer both to the strength of being a virtuous individual and to the value of the brand.


 HESTIA SHOP WINDOW CONCEPT PROJECT
ISTANBUL,TURKEY
Hestia Concept Shopwindow Project
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Hestia Concept Shopwindow Project

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