Above: conceptualised and wrote the content for ReFashion Hub, a project with Purpose India, which was focused on raising awareness about sustainability in the fashion world.
A sample blog written and published on the website
Writing sample for photo essay
Blog sample
Conceptualised social media posts for the campaign - a sample of which can be seen above
Karkhana Chronicles was a sub-project under ReFashion Hub that sought to highlight and honour traditional Indian crafts, their inherently eco-friendly nature and the artisans who produced the work. A key highlight here was the past and continuing patronage afforded to these arts by the erstwhile royal houses in the country.
