McDonalds Valuesticker (Nominated Future Lions)

Brief: 
Make a behavoir changing concept, that gets drunk young people to throw out their trash.
 
Insight:
Trash has no value and most of the trash that is thrown out is from the bigger fastfood chains.
 
 
Print:
McDonalds Valuesticker (Nominated Future Lions)
Published:

McDonalds Valuesticker (Nominated Future Lions)

We made a trash-deposit system to encourage party people not to throw their trash in the streets.

Published: