Andreas Müller's profile

Branding KAFFEE MYTHOS



Kaffee Mythos is a family-run coffee roasting company from North Rhine-Westphalia, founded in 2023 and just getting started. The name is derived from the last names of the three founders Max, Felix and Jochen Müther. The concept is high-quality specialty coffees, primarily from East Africa, roasted to order in small batches.

Authenticity and honesty are as important as the founders' shared passion for really good coffee.

My task was to develop a simple brand strategy and a basic communication concept as well as to create the corporate design and the appropriate packaging.

The result is a simple and concise logo that highlights the core of the product: The coffee bean is the star. The headlines also pick up on the philosophy: Honest, good and fair coffee without frills.

So far, business cards, stickers, coffee packaging and a website with online store have been created.

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Branding KAFFEE MYTHOS
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Branding KAFFEE MYTHOS

Kaffee Mythos is a family-run coffee roasting company from North Rhine-Westphalia, founded in 2023 and just getting started. The name is derived Read More

Published: