We delve into the concept of timeless evolution for the identity of FAUS, a 3D design studio that defies reality through groundbreaking pieces, presenting an unexpected vision of the future.
To create the brand's symbol we merged the polarities of the letters, forming a hexagon that rests on an angle, sharing a common base, yet with vertices pointing in divergent directions, connected not through overlap but through inclusion.
The entropy of time's movement between past, present, and future was the inspiration for crafting a color palette anchored in black, while expanding into iridescent hues that convey the speed of light.
This unforeseen vision of the future is within the brand's art direction, fostering a constant exploration of the enigmatic, the avant-garde, and the timeless.
TEAM
ART DIRECTION AND DESIGN → @301 STUDIO | JUANSE CARVAJAL & SEBASTIÁN OSPINA.
3D ART → @FAUS | FAUS.
PHOTOGRAPHY → JOSE DAVID GALVIS.
All rights reserved. 2021.
