Doug Beach's profile

MAX 2014 web site

MAX is Adobe's conference focused on bringing creatives together from all over the world. It started as a developer conference back when Flash was a thing. As Adobe's business shifts to focus more on a creative audience, engaging and inspiring them to expand their skill set and do amazing things, the web presence for the event needed to also evolve. This year we simplified the navigation, focused the content on the most important information someone attending would need, and enabled the eclectic nature of our audience to show through.
 
The result is a fully responsive site that's easier to use and more visually compelling than previous versions. Special thanks to Eric Van Huystee and Nicolle Rodriguez who took my single page comp of a desktop view and turned it into a full site, Adrian Severynen who wrangled the IA, Eileen Bordy and her simple, yet effective copy, and Robert Repass for getting it built. (plus a ton of other people who work to make an event of this magnitude a reality)
Desktop view
Mobile view
Randomized marquee featuring artwork curated through Behance.
MAX 2014 web site
Published:

MAX 2014 web site

MAX 2014 web site.

Published: