The brief's goal was to relaunch two products from the company’s portfolio, chocolate and vanilla milk, in a new packaging container: the PET bottle. This clean and appealing design aims to deliver higher visibility in order for the product to stand out on the shelf. The innovation consisted in having the whole bottle "sleeved", a detail that personalized the product in comparison to other packaging options and helped creating a unique look. It's been said that "yummy" came to mind when discovering these products.<font "apthe="" the="" brief's="" goal="" was="" to="" relaunch="" two="" products="" from="" company’s="" portfolio,="" chocolate="" and="" vanilla="" milk,="" in="" a="" new="" packaging="" container:="" pet="" bottle. this="" clean="" appeling="" design="" aims="" deliver="" higher="" visibility="" order="" for="" product="" stand="" out="" on="" shelf. 

 

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