![graphic design ILLUSTRATION Character design adobe illustrator Logo Design branding artwork photoshop neon neon sign](https://mir-s3-cdn-cf.behance.net/project_modules/1400/026439173584091.6492c81e84b23.jpg)
Lucky Mao is a new takeout Restaurant based in New York. With traditional Chinese cuisine on their menu, Lucky Mao requested a matching Visual Identity with a easy to recognise Asian inspired character: a Lucky Cat.
Lucky Cats (Fortune Cats) have been a part of Asian culture since the 1800's. Their origins are in Japan but this tiny creature left it's mark all over Asia. Lucky Cats are well known for bringing good luck and fortune.
Lucky Mao requested a Mascot and Brand Identity in neon sign to honour the famous Asian city vibes. New Yorkers can now experience fresh quality Chinese cuisine in the Big Apple.
Client: Lucky Mao
Location: New York, United States
Disciplines: Illustration
![graphic design ILLUSTRATION Character design adobe illustrator Logo Design branding artwork photoshop neon neon sign](https://mir-s3-cdn-cf.behance.net/project_modules/1400/3deb4e173584091.6492c81e83c38.jpg)
![graphic design ILLUSTRATION Character design adobe illustrator Logo Design branding artwork photoshop neon neon sign](https://mir-s3-cdn-cf.behance.net/project_modules/1400/357fd5173584091.6495376525f99.jpg)
![graphic design ILLUSTRATION Character design adobe illustrator Logo Design branding artwork photoshop neon neon sign](https://mir-s3-cdn-cf.behance.net/project_modules/1400/4f6c48173584091.6495376524dd4.jpg)
![graphic design ILLUSTRATION Character design adobe illustrator Logo Design branding artwork photoshop neon neon sign](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/f0d23e173584091.660109eb4d22d.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/3e239b173584091.660109eaecc6d.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/a5042d173584091.660109eaebd9b.jpg)
Courtesy of Lucky Mao
![graphic design ILLUSTRATION Character design adobe illustrator Logo Design branding artwork photoshop neon neon sign](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/2e1962173584091.660109eb4e265.png)
![graphic design ILLUSTRATION Character design adobe illustrator Logo Design branding artwork photoshop neon neon sign](https://mir-s3-cdn-cf.behance.net/project_modules/1400/151293173584091.6492ca2822995.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/c89347173584091.6492ca27c2500.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/6d394d173584091.64931c9459e4e.jpg)