Too Chaotic? Have a break, have a Kit Kat.
A series of interactive advertisments for the brand Kit-Kat for our school project. Two extreme contrasting scenes are depicted— one chaotic and the other, peaceful or funny, which could only be accessed when the viewer gets involved and pushes apart the Kit-Kat bars.
By 'breaking' apart the Kit-Kat bars, their slogan— "Have a break, have a Kit-Kat" is reinforced.
A series of interactive advertisments for the brand Kit-Kat for our school project. Two extreme contrasting scenes are depicted— one chaotic and the other, peaceful or funny, which could only be accessed when the viewer gets involved and pushes apart the Kit-Kat bars.
By 'breaking' apart the Kit-Kat bars, their slogan— "Have a break, have a Kit-Kat" is reinforced.
Interactive Advertisments
For the intaractive Advertistment, the Kit-Kats are attached to a spring in the back of the device.
People are suppose to break the Kit-Kat fingers by pushing them aside in order to
view what scenario is placed in the middle.
People are suppose to break the Kit-Kat fingers by pushing them aside in order to
view what scenario is placed in the middle.
Bus-ad Insitu, Before and After
Elevator Insitu, Before and After the doors "break" apart
Different Scenenarios
Zombie Apocalypse
War
Tsunami
Stampede
Thank you for viewing!
