Anticipating the future and meeting the needs and aspirations of consumers with innovation and knowledge is fundamental for the dynamism and competitiveness of the agrifood sector. The Trends 2023 event is, therefore, a relevant moment of learning focused on the development of new products and services.

Following the visuals created for the 2022 editions, illustrational shapes were created to graphically define the agrifood process. In this way, vibrant graphic blotches appear that provide innumerable forms to work the communication of the different materials of the event.