For this project, I created an identity for a restaurant based in Lynchburg, VA. I created a written description of the brand/aesthetic before beginning the visual ideation. I started by using Illustrator to create a logo that identifies the business. Next, created corresponding materials, which included: an envelope, business card, and letterhead. The design had the same aesthetic throughout and kept the key principles in focus. Overall, this was my favorite design to do and I am so pleased with the results from it. The ideas go together so well and it has a very visual appealing look. The alignment and proximity are used really well in this design in the spacing between each element.