CHEVIGNON - DOWNTOWN FW 2021

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Chevignon's Downtown collection draws inspiration from the vibrant streets of New York City in the 90s. The spirit of the city is infused into every piece of the collection, from the distressed details on the clothing to the graphic designs on the t-shirts. Chevignon's Fall Winter 2021 collection captures the raw, unfiltered energy of New York in the 90s, and celebrates the fashion that emerged from the streets.

As a product designer for Chevignon's fw collection, my creative process was focused on delivering a line of products that was both fashion-forward and practical. To achieve this goal, I drew inspiration from a variety of sources, including current fashion trends and the brand's heritage.

Design played a crucial role in my creative process. I paid close attention to every detail of the products, from the materials used to the shape and color of each piece. This helped me to create products that were not only fashionable but also functional and practical. Moreover, as a graphic designer, I designed all of the graphics used on the products, ensuring that every element of the design was consistent with the brand's image.