Cranmers Opticians are based in Minehead and cover a large area in West Somerset.
They have been nominated for the AOP Award for Practice of year 2014.
Below are Cranmers Opticians promotion videos which were used for the competition: they explain who they are and how they work.
They originally wanted a 2min video straight camera. Then I suggested making it more exciting using a surprise factor in taking them out of the office into the countryside.
Their hope was to engage the viewer and keep it interested throughout of the video helping to make the video stand out against the competition.
