Airth Defined Hot Rods
Custom Hot Rod Metal Fabricators
Custom Hot Rod Metal Fabricators
Airth Defined creates custom parts for hot rods. The owner wanted something that would look elegant on any car and something that did not look typical of the hot rod scene. This logo reflects a retro World War II era feel as a nod to the time period of many of the classic Caddys and Lincolns they restore. The propeller cross bar on the lowercase "t" also lends it a bit of a bomber jacket feel, which is what inspired the brown leather wash on the business cards.
