Plantas is a modern all-day, jungle-inspired venue located in the heart of Athens that serves healthy, indulgent & seasonal food.
We were commissioned to design the visual identity of the space, including its logotype and the various applications inside the venue.
The symbol we created was inspired by the lush vegetation of tropical forests, alluding to the brand name, and the flamboyant toucan, perhaps the most iconic of tropical birds.
For the design of the various applications we drew inspiration from the colour schemes we come across in Latin American rainforests. The palette we created comprises such colours, to which we also added the colour copper, as a reference to the venue's interior.
As for the typography, we opted for the CF Panoptik by fonts.gr and Goldenbook by Mark Simonson Studio to present different types of information included in the applications.
