Joshua Uzzell's profile

Logo, Exposed Treasures

Full Color Logo
 
I was commissioned by Exposed Treasures Antiques & Vintage in 2013 to develop a logo that possessed a rustic and manly feel that transcends the dated and stogie appeal of purchasing antiques. 
 
Layer Breakdown
 
The logo was fully developed in Adobe Illustrator with textured overlays, multiply layers and custom brushes to simulate rusted and distressed stone effects. 
 
Color Palette
 
The color palette was derived from an Americana paints catalog. 
Fonts
 
Multiple fonts were used in tandem to give life to rest of the brand. Delicate and bold scripts were used to compliment Atlantic Inline and Trajan Pro which were used to create the logotype. 
Branded Pattern
 
This branded pattern is screenprinted onto shopping bags and wrapping paper.
 
 
Black & White Logo

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Logo, Exposed Treasures
Published:

Logo, Exposed Treasures

A completely vector logo created for antiques & vintage store, Exposed Treasures.

Published: