In-Store Campaign:
RYOBI Outdoor – Clear The Air
RYOBI Outdoor – Clear The Air
The Clear the Air campaign converts gas lawn equipment consumers to RYOBI 40V battery powered equipment enthusiasts.
Printed pieces deployed in stores adapted to a variety of formats and applications to align with the campaign's online content strategy.
Printed pieces deployed in stores adapted to a variety of formats and applications to align with the campaign's online content strategy.
Executive Creative Directors: John Griffith
Creative Director: Tim Smith
Senior Art Director: Brett Rawlings
Creative Director: Tim Smith
Senior Art Director: Brett Rawlings
