Visual Identity for Laurent Javelle jewellery
Laurent Javelle is a french jeweller and technical pieces specialist in high jewellery. He used to develop pieces for Cartier, Van Cleef and Arpels,...
He ask me to design his visual identity and website to promote his work. Native from Saint-Etienne, he wanted to include green color which is the iconic home town color.
The idea was to create a luxuous branding with a gold logo and an emerald color background.
The typography is Bodony XT which is an elegant serif typography.
Paul Bellila design the website, and then he let tools to Laurent to keep on fill in autonomously informations.
