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BETAS-Shanlian Lake Brush

BETAS-Shanlian Lake Brush
This is a new set of stationery from Shanlian Town, Huzhou City, the capital of Chinese writing brush. The brand "Baitanji" takes the local dialect of Huzhou "Baitan", which means "take your time". Inspired by the architectural landmarks of Huzhou, the story of Mengtian's pen making, and the traditional patterns to express the emotional connection of the brand, the design inherits China's intangible culture in the form of original illustrations, engraving and bronzing technology, art paper engraving, and hundreds of pen making techniques, and finally forms the four treasures of the study with local cultural characteristics, "pen, ink, paper and inkstone". Through the brand-package-product design, promote Huzhou, promote the four treasures of study, and let more people fall in love with traditional Chinese culture.

BETAS-Shanlian Lake Brush
Published:

BETAS-Shanlian Lake Brush

Published: