Camila
Scent car difusser
The car is a place full of anecdotes and everyday events.
Remember the first time you took the wheel and tried to drive straight ahead? Or how nervous you were when you opened the door on your first date?
Smell is the most evocative of the five senses, and is incredibly powerful. 35% of what we remember is directly related to what we smell.
Our sense of smell allows us to treasure moments, people and places embedded in our memories of the past, so that a simple breeze can recreate an entire scene.
This aroma diffuser for cars was designed with the relationship between a person and memories in mind, triggering off old memories as well as new ones created inside the car.
Interaction diagram
Moodboard
Sketches
CAD exploration
Integration
Definition
The grilles emitting the scent are not visible to the naked eye, leaving a volume that visually acts as a receiver, and not simply as a container, in contrast with regular air fresheners.
The texture on the front part enhances the diffuser’s dynamic performance by varying the perception of its volume and depth, depending on the light shining on it at different times of the day. This makes it seem like it is moving even though it is a static element, but in essence it is in constant movement. Going backwards and forwards, like the car.
The diffuser is a container with various scent cartridges, made of natural fibers, and these can be replaced or refilled with the selected scent when they run out.
All parts are attached by means of a magnetic system fixed to the car's vents, so that you can adjust their position according to the car's characteristics, without any loss of function
The design revolves around creating a meaningful object that coexists within one of the most important assets of our everyday lives.
It is not only the "new car" smell, but each car has its own essence, its own history in our lives.
