The project focuses on a temporary environment whose goal is to communicate an idea, promote a point of view, market a new product, or re-introduce an existing one. It emphasizes a multi disciplinary approach to message and place making. Content examination is especially critical to develop a deeper level of detail and richness in all aspects of the project.
Zero Motorcycle is an electric motorcycle brand that is next step in motorcycle evolution.
The brand is committed to transforming the motorcycling experience by bringing highly innovative electric motorcycles that offer exceptional value and performance to market.
Located at Las Vegas Motor Speedway, the Revelation introduces Zero Motorcycle in a dynamic, customized way. Customers will be get the first look of the motorcycle, learn about Zero motorcycle through the interactive displays.
Why is Zero different than other gasoline motorcycles? How efficient is it? What can this do more?
Interactive displays tell you about the Zero Motorcycle.
Technology : innovative
The Z-Force® motor was developed from the ground up by Zero Motorcycles to be highly optimized for
efficiency, power and size. With nearly the same weight and volume as competitive brushless motors used
in similar applications, the revolutionary Z-Force® motor produces up to 130% more power and 150% more
torque.
Sustainability : efficient
Each mile ridden on a Zero is considerably less expensive, making it considerably more enjoyable, due to
the elimination of routine powertrain maintenance and no gas expenses.
Customize : digital
Connected to the battery and electric motor, everything is digitized. Track the status of your Zero within
your hand through smartphone, as well as customizing your own dash to display informations of your desired
taste.
Physicality : lightweight
As it requires less parts, it becomes lightweight motorcycle. It means you will experience totally new
acceleration and terrain riding experience, as well as more space available for design opportunity such as
storage or minimal design.
Up on the control board of customizing roulette, you are able to choose different parts to suit your riding style. Exploded parts of motorcycle will let you get a closer look of inside of the motorcycle, and at the specific angle, you will be able to see the entire bike put together becoming whole one.
The big thing about the exhibit is to actually experience your ride on the Zero bikes.
