Motsho stands for "Fish" in formal Bengali Language, is a name that is rooted in culture yet fresh and new. The word is no longer used as people say the shorter version "Mach" but it still widely known and taught. Hulo Studio helped with naming the Fish store - a name that suggests introducing a good old thing in a very new fashion, one you can trust.

The identity is designed to be modern, yet the bold name is rooted in tradition. We believe that the final result is a unique and memorable that reflects the company's commitment to quality and freshness. We are content and and we think it will set Motsho apart in the marketplace.

Thanks for being here to see the work.