almas
Elegance and legacy in every gem
summary
Almas is a fast-growing jewellery business focused on quality and craftsmanship. They believe in jewellery as an expression of self and living in the world connected with your inner divine.
Industry: Ecommerce
Market: Romania
Company size: 1-10 Employees
Deliverables: Web App, Design System, Branding
challenge
Building trust with customers is crucial, especially for a new jewellery business. Consumers are often cautious about purchasing jewellery due to concerns about quality. Establishing credibility and trustworthiness through excellent products & strong online presence is essential.
solution
We helped Almas to create their brand experience, branding guide, website, web app and design system. Differentiating their offerings in a crowded marketplace was challenging and it required a clear unique selling proposition (USP) and high-quality visuals to support the premium brand identity.
process
The project involved a wide range of UX and UI design activities: in-depth research, development of user flows, wireframe creation, idea validation, design of visual assets, prototype testing & culminating in the development of the product.
results
In today's digital age, having a strong online presence is non-negotiable for jewellery businesses. We created an engaging and user-friendly brand, with a premium presence and implemented effective digital marketing strategies to reach and convert customers online.
