kaΔèna is a brand that wants to create a new perception about jewelry. It's an innovative idea that changes the way we wear them. kaΔèna simplifies and deconstructs the notion we have about jewelry and shows an new way of having something really and genuinely beautiful on our body, effortless and without over trying.
The idea derived from the need for something different, innovative and creative.
Through the years jewelry has changed forms, shapes and style. kaΔèna does something that has never happened before. Jewelry that are attached to our bodies with the help of a special glue that is very easy to use. Plates of different materials (silver, brass, gold) and different shapes (geometrical, simple or complex) are "glued " on our skin. Imagine a tattoo that shines on the body but it's an actual jewel. kaΔèna's notion is based on simplicity and clean lines without being boring or indifferent. Geometric lines, smooth curves and aggressive angles are the main characteristics of these shapes which we can put on any part of our body.
Profesional shooting for the brand
There are different shapes and materials to choose. The materials that are used, is brass, silver plated brass, silver925 and gold.
The package arrives with the piece of jewelry, 5ml of the special skin glue which is hypoallergic and waterproof, instructions of use
Backstage photoshooting
An Eshop has been created for the promotion of the brand which follows the simplicity of the jewelry.
kaΔèna has been published in various sites and blogs
