Surrender, luxury, impact and a hint of androgyny blended into a whirl of velvet. New campaign key visual and video for Magnitude, a Belgian brand of premium handmade bedding. Shot by director Martin Sweers. Copy & concept by yours truly. The night is yours.
Campaign featured on the cover of Bedding Business Magazine, a Dutch magazine for bedding professionals, shops, retail and interior designers.
Insert in Knack Weekend, Black Design Edition. Target audience includes high income professionals with an interest in lifestyle and leisure.