I did a repackaging design for one of Malaysia’s famous tea brand BOH. BOH has many different tea products and the one I did repackaging design on is the Cameronian Gold Blend. I did repacking not only on the outer box packaging but also for each teabag. The repacking contain one 20packets of teabag along with two cup coaster as a free gift.

The Packaging Illustration

The packaging illustration design is inspired by the main concept of refreshing and relaxation that the consumers will feel after drinking the tea. So I decided to use the ideas of watersports which are relaxing and refreshing to show off how the consumers would feel after having a cup of tea.

Here are some photoshoot of my final product~!

For the new packaging there is an outer box and an inner box. On the outer box there is information of the tea. For the inner box there is one drawer which can hold 20 tea bags and along with 3 side with contains the illustration I created. To show the illustration on the inner box there is a arch shape hole at the outer box, so that people can turn and display the illustration they want to show.

- THANK YOU 💕 -