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Eric Prydz Hologram

Motion Graphics
This year Immersive LTD got in touch again to get me to do the intro for the Eric Prydz "HOLO", and the Maddison Square Garden live DJ show's. I had to create 2 sets of visuals and it was crucial they worked together for maximum impact. I created one set of visuals for the massive scale LED back wall screen and one the hologram screen. ( one of the largest hologram screens ever used )
The creative brief was to create something with a tech / futuristic / space visual style which would best suite Eric Prydz's custom intro audio and which would build and grow constantly right up to the high intensity, finale of the intro.The overall concept starts with basic elemental 3d objects which then evolve to more complex shapes, eventually forming real objects which finally create its own holographic display. During this creation process the 3d holographic pieces spread to the huge back wall LED screens and form the full structure which then travels forward through space and is seemingly powered by the energy of the Hologram in the centre of the stage.
 One of the challenges of working with the Hologram screen is that we are trying to give the illusion that what ever is shown on the transparent screen surface is seemingly floating in mid-air, in order to do this the main focus of the animation is usually in the center of the frame because if any of the visual elements touch the edges, the illusion of these 3d objects is lost. It was only until the Maddison Square Garden show in September 2014 that the full impact of the hologram was realised and the show was a great success.
Eric Prydz Hologram
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Eric Prydz Hologram

For the Eric Prydz HOLO show intro we had to create 2 sets of visuals for which it was crucial they worked together for maximum impact, one set o Read More

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