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Creativity and aromas for each moment
Casal Mendes is an historic and emblematic wine brand, created in the 1950s, following the success of Vinho Verde in Portuguese restaurants and which quickly expanded to the North American market with the Verde and Rosé references.
M&A Creative Agency's challenge was to develop a new concept of can packaging, which involved the creation of a classic-modern style, inspired by the Côte de Provence lifestyle. Using illustration and collage, 4 different concepts were created, associating a unique chromatic palette to each of the range's references.
Elegance is in perfect harmony with the visual freshness, joy and moments of conviviality that these wines inspire, in this concept of unpretentious consumption that is the can.
M&A Creative Agency's challenge was to develop a new concept of can packaging, which involved the creation of a classic-modern style, inspired by the Côte de Provence lifestyle. Using illustration and collage, 4 different concepts were created, associating a unique chromatic palette to each of the range's references.
Elegance is in perfect harmony with the visual freshness, joy and moments of conviviality that these wines inspire, in this concept of unpretentious consumption that is the can.
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Client: ALIANÇA VINHOS DE PORTUGAL,S.A.
Client: ALIANÇA VINHOS DE PORTUGAL,S.A.
Branding, Design, Photography: M&A CREATIVE AGENCY
Project: Portugal . 2022
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This is a commercial project
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(R)2022 . All RIGHTS RESERVED TO M&A CREATIVE AGENCY, COPY OR REPRODUCTION NOT ALLOWED WITHOUT PRIOR CONSENT OG THE AGENCY
