NEIMAN MARCUS RICE TREAT CAKE & PACKAGING
Neiman Marcus added a full 2-layer rice treat cake to their holiday gift line. They requested rainbow sprinkles on rainbow chocolate to make the cake fun, bright and colorful. The main packaging objective was to allow the box to compliment the candy while still retaining product visibility and the high end feel of the Neiman brand.
Packaging created for Neiman Marcus through the custom branding program at Melville Candy.
Candy Concept: Hillary McLaughlin
Candy Customization: Sarah Delory-McTernan
Packaging Design: Sarah Delory-McTernan
Product Photography: Sarah Delory-McTernan
Photo Retouching: Sarah Delory-McTernan
Project Management: Sarah Delory-McTernan
Box by: Stribbons
