With this campaign we show the incredible experiences we can have while riding a Toyota, through the scenarios of Colombia, from the heart of the brand, which means, the people. And we put forward the idea that connecting with a place, with other people or with ourselves, is to have reached the destination.
We understood that connecting is the best way to go further.
Agency
Ogilvy Colombia
Client
Toyota
Campaign
Ve Por Más
CCO/Creative VP
Juan Pablo Álvarez
DGC
Daniel Ávila . Julio Herazo
Creative Director
Javier Soler
Copywriters
Frank Sáenz . Mauricio Sabogal
Art Directors
Angélica Díaz . Óscar Pachón . Néstor Valderrama . Javier Soler
Executive
María Fernanda Salazar
Film Producers
Gala Vence . Nicolás Fernández . Sebastián Pita
Film House
The Zoo Films
Director
Giancarlo Caporelli
Photography
Fernando Decillis
