CONCEPT
Yee Bee aims to make conscious and promote the appreciation and care of butterflies. A package designed specifically for their release, reinforcing the importance of care in that fleeting moment where the butterfly comes out of the box into the outside world.
SOLUTION
The packaging is self structured and suggests the morphology of a butterfly. Meets functional requirements through form and materials and seeks to integrate conceptually the tangram which is the origin and basis of the visual identity of the park.
COMPANY NAME
Centro de Diseño de Oaxaca
CUSTOMER NAME
Yeé Lo Beé Parque y Mariposario
STRUCTURAL DESIGN AND PRODUCTION PACKAGING
María Justina Ricárdez
DESIGN AND ILLUSTRATION INFOGRAPHICS
Elías Toscano Medina
César Martínez Maldonado
