OVERVIEW
Aimer is a Japanese pop singer, known for her anime opening and ending songs, and her distinctive husky voice. She provides her signature genre of pop rock under her name, with her songs being featured in Japanese anime.
A hypothetical, re-imagined logo identity was created for Aimer. Aimer means “to love” in French, and the logo is an altered version of an elegant typeface, as it signifies love.
A hypothetical, re-imagined logo identity was created for Aimer. Aimer means “to love” in French, and the logo is an altered version of an elegant typeface, as it signifies love.
The idea was to create a rebranding that made the logo graphic fully grasps the essence and image of her alias name, and the elegance in her videos, songs, and personality.
AIMER - Kataomoi [The FIRST TAKE]
A showcase of her vocals.
