Efferflu C Immune Booster Winter Campaign.
Drawing on the idea of the worst times to be sick; going on holiday
or your ultimate band is playing live in your city. Don't Miss Out
encourages consumers to take their Efferflu C immune booster
so they not the ones stuck in their room behind closed curtains.
Working in Collaboration with Studio Muti on the typography
we styled the copy to resemble the place/event being missed out on.
As gifts for Pharmacy's and Doctors we created hotel gift boxes
filled with miniture soaps. You went on holiday and all you got
were these lousy miniture hotel soaps, Don't Miss Out.
Drawing on the idea of the worst times to be sick; going on holiday
or your ultimate band is playing live in your city. Don't Miss Out
encourages consumers to take their Efferflu C immune booster
so they not the ones stuck in their room behind closed curtains.
Working in Collaboration with Studio Muti on the typography
we styled the copy to resemble the place/event being missed out on.
As gifts for Pharmacy's and Doctors we created hotel gift boxes
filled with miniture soaps. You went on holiday and all you got
were these lousy miniture hotel soaps, Don't Miss Out.
Client: Pharma Dynamics
Agency: Saatchi & Saatchi Cape Town
Executive Creative Director: Gavin Whitfield
Art Director: Harriet Stockwell
Copywriter: Danielle Le Chat
Typography: Studio Muti
Typography: Studio Muti
Photography: David Prior
