PROJECT BACKGROUND
Moonlight Blade M (천애명월도M) is a role-playing game and based on the eponymous fantasy MMORPG Moonlight Blade for PC, released in 2015. Tencent and Aurora Workshop released of Moonlight Blade Mobile in China and promises a gameplay experience equal to playing an MMORPG on PC, showing how far mobile gaming has come. The game offers the same classes and a combat system adapted for smartphones.
OUR SOLUTION
Eidetic Marketing proposed the exhibition concept of 'Play out, Out of frame' creatively leveraged Moonlight Blade M's value to create an experiential booth. The 60 devices that are installed with the new mobile game 'Moonlight Blade M' were provided for customer experience. For maximize the user experiences, Eidetic planned the several zones including the event stage, the live streaming studio, coser stage, photo service, and MD store. The booth stand gives the chance to users enjoying the exhibition with full of game experiences.
Let's Play out!
