AMC is a multinational American television television channel on beplay of children, the channel gathers a fairly wide audience as well as its content that is currently focused on movies in film and has been gaining prominence for its original series.

Over the years the channel has undergone numerous brand-level updates, has been need to evolve as their new content has started attracting new audiences. During years was a basic channel and today stuck by the pioneering spirit and commitment to content quality. Immersive content and cultural changes have contributed to its popularity, these factors that I found important to keep in your new image proposal, based on a fun, elegant and daring immersion.

The proposed visual approach focuses on graphic minimalism, a color palette rich, with vibrant colors, generated by content and typographic versatility. The main objective is to generate in the viewer a sense of immersion through the brightness and great, this is the most important graphic feature.