Following the success of River Plate's rebranding campaign, the Argentine football club aimed to celebrate its 121st anniversary. To commemorate this special occasion, we collaborated to create a video showcasing the most iconic moments, matches, and players from its history.
The goal was to honor the club's legacy while emphasizing its future. To achieve this, we utilized a combination of specially-produced shots, such as the opening drone scene, and footage sourced from the Museo River, the club's historical archive.
The #River121 video generated over one million views on Instagram within its first 24 hours of release.
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Project
#River121 //
Club Atlético River Plate
Role
Video Editor +
Motion Graphics Designer
Release Date
May, 2022