This Young Glory judge Valerie Cheng asked us, “Come up with an idea that will stop the killing of wild tigers. Even saving 1 tiger is significant.”
 
The Problem: 97% of the world’s wild tigers no longer exist. Yet, some people don’t seem to care because it does not effect them directly.
 
The Solution: A campaign to make people aware of the problem by removing tigers from places most of us see and interact with everyday.
Print / Outdoor:
WWF + YouTube: Utilizing YouTube’s video error message on anything tiger related from songs to documentaries. 
WWF + Google: Searching tiger images
Save the Tigers
Published:

Save the Tigers

A campaign to make people aware of the problem by removing tigers from places most of us see and interact with everyday.

Published: